EVENTS

You’re busy — we get that. That’s why every SEFA event, whether in-person or online, is designed to give you maximum value out of every minute you invest.


2024 SEFA Executive Forum

2024 SEFA Executive Forum - New Orleans, LA

SEPTEMBER 11 - 13, 2024

Our Executive Forum brings the industry’s elite dealer executives together to sharpen their leadership skills and expand their organizational knowledge while learning from their peers and from diverse, recognized business leaders. Targeted to SEFA Dealer principals and their leadership teams, this event will include content focused on helping our Members Buy Better, Sell Better, and Run their Businesses Better.


PLAN TO JOIN US FOR UPCOMING EVENTS

NOVEMBER 5 - 8, 2024
2024 Fall National Sales Conference

Join us for our 3-day sales training event that delivers targeted hands-on education from our supplier partners. Build your partnerships and connect with others through networking opportunities, and be inspired to think creatively and discover best practices and strategies for selling in today’s market. ...

FEBRUARY 26 - 28, 2025
The NAFEM Show 2025

The NAFEM Show takes place Feb. 26-28, 2025, Georgia World Congress Center, Atlanta, where you’ll discover a world of foodservice equipment and supplies opportunities. With miles of products to explore and people to meet, you’ll find the insights, technologies and solutions to inspire your next success story. With a wide array of products for food preparation, cooking, storage and table service on display, the show is a one-stop-shop for commercial foodservice E&S purchasing decision-makers. ...

APRIL 27 - 1, 2025
39th Annual Partnership Conference

Dates are tentative and subject to change. ...


Without SEFA, we may never have started any marketing initiatives, especially of the quality and caliber that SEFA’s resources provides. With the ever evolving digital and marketing platforms, having SEFA’s resources at your fingertips allows the dealership, no matter how small, to benefit from modern marketing initiatives. Moreover, the biggest value SEFA brings to the table is the human element!
Tracie Williams
Session Fixture Company, Inc.

CELEBRATING PAST EVENTS

IMAGE GALLERIES & SPEAKER PRESENTATIONS

2024
38th Annual Partnership Conference
The Broadmoor • Colorado Springs
2023
37th Annual Partnership Conference
Hyatt Regency Lost Pines Resort & Spa: Texas Hill Country
SEFA Academy 2023
Hyatt Regency O'Hare Chicago
SEFA Fall National Sales Conference
2022
36th Annual Partnership Conference
La Quinta Resort & Club
2021
35th Annual Partnership Conference
JW Marriot Marco Island Beach Resort
2020
2020 Virtual Awards Celebration
Virtual