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UNLEASH THE POWER
OF TOGETHER

SEFA members can leverage their combined strength to create the kind of market presence otherwise available only to much larger organizations. In the increasingly competitive foodservice industry, our buying power and innovative services unleash the power of together.


COMPETE AS A MARKET LEADER

Compete as a Market Leader

Large companies leverage their buying power to get great deals. They also have whole departments of seasoned pros creating competitive advantages:

  • Accounting speeds up rebates.
  • HR manages training and benefits.
  • IT makes technology a strategic asset.
  • Marketing drives sales.

With SEFA, you have all that too.


OUR DEALERS

As a SEFA dealer, you enjoy the many advantages of membership in an elite buying group, one operated with integrity, honesty and responsiveness. And we carefully screen our dealers, so your customers know they are working with a dealer held to highest standards of excellence.


SEFA Spring National Sales Conference

SEFA Spring National Sales Conference - Tucson, AZ 85718

MARCH 7 - 10, 2023

Join us for hands-on education, sales training, and networking opportunities at this three-day training event. The industry’s top Dealers and Suppliers come together to connect, learn, and build a sales strategy for success.

LEARN MORE

Your #1 resource for high-value, shareable, cross-channel intelligence curated by our team of experts.

JANUARY 11, 2023
Vollrath FlexVent™ Versatile Slide-In Cooking Unit with Downdraft Vent and Fire Suppression System

Bring all the action to the front of the house with Vollrath's FlexVent™. The Vollrath FlexVent™ versatile slide-in cooking unit with downdraft vent and fire suppression system ...

JANUARY 9, 2023
Impress Your Guests with Cal-Mil Merchandising Tables

Cal-Mil merchandising tables, both elegant and versatile, are perfect for creating an enhanced presentation at catered events or retail outlets. ...

JANUARY 4, 2023
School Kitchen Equipment and Solutions from Crown

School kitchen equipment from Crown helps operators consistently provide healthy food to students that has them coming back for more. ...

WHAT OUR COMMUNITY IS SAYING

UNLEASH THE POWER
OF TOGETHER