Trainer of the Year

Jim Betz of Hamilton Beach was named SEFA's Trainer of the Year.   What makes this honor so special is that he was chosen by our SEFAPros, the salespeople attending SEFA National Sales Conferences.  Jim's talent and willingness to share his expertise shines through in the quality of his training.  His training sessions have been described as energetic, fun, passionate, and enlightening.  He teaches beyond a product or a brand, but trains people how to sell.  He has made a real difference in the lives of hundreds of SEFA professionals.