sefansc
March 10-13, 2010
Stone Mountain, GA


Meeting Information- For the Dealer

Coaching sessions will be held on Thursday, March 11th. In-Depth Training will be held on Friday morning, March 12th.  Featured Product Presentations will be begin on Friday afternoon, March 12th and continue through Saturday morning, March 13th ending at 12:05 pm.  All sessions will be held at the Evergreen Marriott Conference Resort in Stone Mountain, GA.

Registration for the Conference will start at 5:30 pm on Wednesday, March 10th at the Evergreen Marriott Conference Resort. At 6:00 pm gather at the Conference Center Entrance on the Lobby Level where you will meet your Coach and team.  Your Coach will host you and your team for dinner at a wonderful "Neighborhood Restaurant".  Dinner should be used to review opportunities, successes, or challenges you’ve had with the line you are championing. In this way, your Coach can prepare to address these challenges the next day. Similarly, you will have dinner with your Friday morning In-Depth Training team and trainers on Thursday night.

On both, the Coaching day and the In-Depth Training day, you will be on a team with approximately 10 — 14 dealer salespeople from different dealerships. You will be trained for 3 hours on Thursday and 1-1/2 hours on Friday morning to become “Champions” of the lines you select. After each training session, you will gather with your team and rotate to view 20-minute presentations by the other coaches and trainers.
This format will allow you to not only become a “Champion” of the lines you train with but also learn about other lines. On Thursday, when you rotate back to your original Coaching room, the SEFA staff will be there to review what you’ve learned with you and your team.

When you register, we ask that each attendee select their 3 top Supplier choices for the Thursday Coaching session and their 3 top Supplier choices for the Friday In-Depth Training session. You can use the product information included with each Supplier selection to help determine the best line for you to champion. Only one salesperson from each Dealership will be selected to train with a particular Supplier. Make sure to include the date you will do a sales presentation at your Dealership for the line you Champion during your 3 hour Coaching session on Thursday. Champion Reviews must be completed and submitted NO LATER THAN Wednesday, April 27th. You are NOT required to hold a presentation at your Dealership for your In-Depth Training line.

Featured Product Presentations will begin on Friday afternoon, March 12th and will continue on Saturday morning, March 13th until 12:05 pm.  You will rotate as a group with the other attendees from your company or we will group you with other Dealer salespeople in order to keep the group sizes consistent. You will meet with 17 suppliers, rotating every 25 minutes.

When registering, you and anyone else attending from your dealership should select 10 top Supplier choices for the Featured Product Presentations. The other 7 selections will be assigned by the SEFA office to ensure equal support for all Suppliers. You and anyone else attending from your Dealership should make these selections as a group. The group will rotate together.

Featured Product Presentations will end at 12:05 pm on Saturday, March 13th marking the end of the Conference. No one will be allowed to depart before the training ends on Saturday afternoon. Make your flight plans accordingly.

The dress code for the Conference is business casual. You will be doing a lot of walking when you rotate to the Coaching and In-Depth Training rooms so we advise you to wear comfortable shoes.

Cancellation Fee Notice:
Registrations canceled two weeks or less prior to the start of the meeting will be charged a $200 processing fee.